Graphics are useful tools to analyze business in general. The SWOT matrix, Porter’s Five Forces, and the BCG matrix are just a few examples of useful tools
that have become part of business language and part of any well-rounded strategic plan. Among these popular charts is the Business Life Cycle.
The Business Life Cycle is a visual representation of the journey of a business, which is similar to the life of a person. Each phase has specific challenges and benchmarks.
There are four stages in the Business Life Cycle:
Every company wants to move from the start-up to growth phase and, as much as possible, avoid the maturity and decline phases. It’s not an easy task, but we believe companies can thrive in any phase they are in - with the proper mindset and focus. It’s important to understand the unique challenges in tackling each one of them, so you can then set your focus.
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